Work · WebAdapt.ai

FEATUREDDIVINGPHUKET90 DAYS

Blue Mantra Divers — from empty boats to fully booked weekends.

"Before WebAdapt we were running ads that looked busy but brought no bookings. Now our boat is full every weekend — and I see exactly why, every Monday morning."

Blue Mantra Divers

PADI 5-star dive center · Phuket, Thailand

4.2×

ROAS · 90-day average

Cost per booked dive

$11.40 ↓ 68%

Monthly bookings

142 ↑ 3.1×

Ad spend waste

$2,340/mo eliminated

Response time

0.8s 24/7

The Situation

A PADI 5-star dive center spending $4k/month on ads — and not sure if any of it was working.

Blue Mantra had been running Facebook ads for 18 months through a local freelancer. Traffic was coming in. Inquiries were coming in. But nobody could tell the owner which ads drove bookings, which wasted money, or what to do next. Conversion tracking was broken. WhatsApp inquiries were getting missed overnight. Reviews were slowing down.

What We Did

Fixed tracking. Rebuilt creative. Wired every inquiry into one pipeline.

01 Rebuilt conversion tracking. Meta Pixel + GA4 + Google Ads conversion, properly deduplicated. Week 1.
02 Tested 40 creative variants in month one. Winner was an underwater sunset reel — CTR 3.1× the previous best.
03 Deployed AI booking agent in Thai + English. Missed-call text-back recovered ~25 bookings in the first 30 days alone.
04 Built a dedicated Open Water landing page. Separate from the main site, stripped of navigation, one goal: book.
05 Switched to weekly Loom reports. 5 minutes every Monday. Owner watches on his phone over coffee.

The Result

90 days later: booked out most weekends. Owner stopped checking Facebook Ads Manager.

Cost per booking dropped from ~$35 to $11.40. Monthly bookings went from 45 to 142. Ad spend actually went down (from $4,200 to $3,400/mo) because we killed what wasn't working. The owner now gets a 5-minute video on Monday and knows more about his marketing than he did reading 40-tab dashboards for 18 months.

Ongoing retainer: The Full Stack · $2,500/mo.

Other work

Who else we're running with.

PILATESPHUKETACTIVE

Phuket Reformer Co.

Boutique reformer pilates studio. Instagram DM automation + intro-offer funnel. One flow brings in most new members now.

3.4×

Intro-to-member conversion

Your case study here

We take on new clients selectively. If you're a dive, pilates, wellness, or boutique hospitality business — let's talk.

Become a case study

Honest note

We're a new agency. We show every case study we have.

Most agency sites have 40 logos on the homepage. We have two real clients right now — and we'd rather be honest about that than pretend otherwise.

What you can verify: both clients above will take your call. Both will show you their ad accounts. Both are paying us voluntarily on month-to-month retainers. That's the proof.

The numbers that matter.