Built from Phuket. Serving Thailand, Sweden, and the United States. Small on purpose. AI-leveraged so we can stay that way and still deliver what a 20-person team would.
Not because their marketers are bad people. Because the economics don't work. A proper performance marketing team costs $15k+/month. Most dive shops, pilates studios, and boutique hotels can't justify that. So they end up with a freelancer who "does Facebook ads" for $500/month — which is worse than doing nothing.
We built WebAdapt to close that gap. AI handles the grunt work — ad variant testing, lead qualification, reporting, follow-up — that used to require ten junior marketers. We handle the strategy, the creative direction, the weekly optimization calls. A small senior team with the output of a big one.
The result: professional marketing that actually works, at a price a boutique business can afford. A $1,200/mo retainer that does what a $10k/mo retainer used to — because most of the $10k was paying for humans doing what AI now does better.
A 5-minute Loom every Monday. Not a 40-tab dashboard you'll never log into. If we can't explain it in plain English, it probably isn't working.
No 12-month contracts. If we're not worth keeping, you don't keep us. Every contract has a 30-day exit clause — this isn't a trap.
Ad accounts, websites, AI workspaces, CRM — all under your login, not ours. If you leave, you leave with the whole stack.
If you're an e-commerce brand doing $50k/mo in ad spend, we're wrong for you. If you're a law firm, also wrong. We take lifestyle and experience businesses. That's it.
We've gotten good at a specific kind of business: small team, passionate owner, tourist or local customers, booking-based revenue. If that's you, we'll probably be a great fit. If it isn't, we'll tell you on the first call.
PADI / SSI centers, liveaboards, freediving schools. Tourist-heavy destinations where timing and timezone matter.
Reformer pilates, yoga retreats, HIIT studios, muay thai camps. Small class-based businesses with membership economics.
Day spas, wellness resorts, health retreats. Visual-first marketing, long booking-consideration windows.
3–4 star boutique properties, villa rentals, dive resorts, eco-lodges. Direct-booking-focused, anti-OTA-commission strategy.
DTC e-commerce above $50k/mo ad spend, personal injury law, medspas in saturated US markets, B2B SaaS. Not because we can't — because specialists in those niches will serve you better. We'll gladly refer.
We use AI — a lot of it. Claude for copy and diagnostics. GPT-5 for analysis. Retell for voice agents. n8n + Make for orchestration. AdCreative.ai for creative variants at scale.
What we don't do is pretend the AI is doing the strategy. Every campaign is planned by a human. Every ad that goes live gets approved by a human. Every weekly report is recorded by a human. AI just makes the human faster.
A two-person senior team with AI leverage. We're not a 30-person agency and we're not trying to become one. We take 8–12 clients max, work with them closely, and hit the ceiling rather than scale horizontally. When someone messages us on WhatsApp, a founder answers.
Actually does something. Claude writes first drafts of ad copy, emails, and weekly reports. Retell handles missed calls in Thai and English. n8n orchestrates everything. AdCreative.ai produces 40 creative variants a month so we can test properly. Without AI, this business model doesn't exist at these prices.
Because 12-month contracts protect the agency, not you. If we're not worth keeping after month 2, you shouldn't be stuck paying us through month 12. Month-to-month forces us to earn the retainer every week. That's the whole point.
The time zones actually work out well. Phuket mornings = US evenings (fresh-start work while US is sleeping). Phuket afternoons = Sweden mornings (overlap window for calls). Clients get responses during their business day and delivery during their night. We run weekly calls on whatever time zone the client is in.
Common situation. We'll do a free audit of what's running and tell you — honestly — whether what you have is good, bad, or fixable. If it's good, we'll say so and move on. If it's fixable with your current person, we'll tell you how. If it's broken and we can help, we'll explain what we'd do differently.
You. Always. We set everything up under your logins (or create them in your name if you don't have them). If you leave us, everything stays with you — ad accounts, website files, CRM, AI workspace, the whole stack. No proprietary platform to hold your data hostage.
No. We charge flat retainers. Your ad spend is paid directly to Google and Meta — we never touch it. This keeps incentives clean: we have no reason to push you to spend more than you should.
A 30-minute call where we screen-share through your Google Ads, Meta Ads, and website together. We point at what's broken, what's wasted, and what the 3 highest-impact fixes are. You get a Loom recording of the whole thing afterwards. Whether you hire us or not, you walk away with a clear to-do list.
If you've made it this far, we're probably worth a 30-minute call. No pitch deck, no sales pressure — just a screen-share through your current marketing and an honest opinion.
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